Are you ready for beer? Fall means Oktoberfest celebrations around the globe, and ESRI has created the Oktoberfest Score app that ranks your community against others in the US. The app uses demographic, consumer spending, and market potential data and lets you explore beer consumption in your area and discover other communities with similar tastes. Prost!
SoCalGIS.org 
Hi! Is there anyway I can download this data for a map I would like to create?
Hi Samantha. You would need to contact ESRI for that data. Here is a web page about the app and data they used: http://www.esri.com/landing-pages/esri-demographics/oktoberfest -mike